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Amazon is competing with leading Health & Beauty retailers in selling GLP-1 products online, including Hims & Hers. Popular comparable products include Ozempic and Rybelsus for diabetes, which Danish pharmaceutical company Novo Nordisk sells under the brand name Wegovy.

Amazon Pharmacy has announced that it now sells a recently approved glucagon-like peptide-1 (GLP-1) medication, offering same-day delivery for it as well.

The product from Eli Lilly, Foundayo, is a once-daily pill. The companies said the GLP-1 medication is a “treatment for adults with obesity or overweight with weight-related medical problems.” They began selling the product together April 9.

Popular comparable products include Ozempic and Rybelsus for diabetes, which Danish pharmaceutical company Novo Nordisk sells under the brand name Wegovy.

Amazon is competing with leading Health & Beauty retailers in selling GLP-1 products online, including Hims & Hers. In March, Hims & Hers and Novo Nordisk had resolved a conflict surrounding the former selling the latter’s products, which include GLP-1 treatments. Hims & Hers had become North America’s fastest growing online retailer in 2024.

“We see tremendous growth opportunities in the U.S. with the expanding assortment of branded GLP-1 medications,” said Andrew Dudum, co-founder and CEO of Hims & Hers, when the companies announced their agreement. “I’m excited to have a great partner in Novo Nordisk as we work to create a new model that works for everyday people. This collaboration reflects what’s possible globally when drugmakers, biotech companies, and diagnostic leaders partner with consumer platforms to support scaled distribution of their latest medical innovations.”

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