From launching innovative app features that let consumers virtually try on more than 3,000 shades of lipstick to posting staggering mobile commerce sales growth, each finalist for the Mobile Commerce Award in this year’s Internet Retailer Excellence Awards program is leading the charge in using mobile to drive engagement and sales.

The Internet Retailer Excellence Awards will be handed out at a banquet at the Hyatt Regency McCormick Place hotel in Chicago on June 8, as the Internet Retailer Conference & Exhibition convenes for its 12^th straight year. Internet Retailer serves as the official media sponsor of IRCE, which will occur at McCormick Place West in Chicago from June 7-10.

“I enthusiastically congratulate all 51 finalists for our second annual 2016 Internet Retailer Excellence Awards,” says Jack Love, publisher of Internet Retailer. “Our goal is to highlight best practices that all online retailers and B2B e-commerce companies can learn from. We added three categories this year and the greater number of awards will provide more knowledge to the industry and thus more ways for businesses that sell online to improve their operations. Given this slate of contenders, our job of picking the winners in each of the 13 categories will be extremely challenging.”

Finalists for the Mobile Commerce Award this year are:

• Revolve Clothing: Revolve launched a series of incremental updates to its mobile site and app over the past year, and mobile accounted for 50% of both sales and traffic for the web-only retailer in 2015. (Read more about its nomination here)

• Sephora USA Inc.: Half of Sephora USA Inc.’s digital traffic stems from smartphones and tablets. (Read more about its nomination here)

• The Home Depot Inc.: Traffic to the Home Depot Inc.’s mobile app and website has grown more than 500% since 2012, and mobile devices accounted for nearly 60% of the retailer’s online traffic on Black Friday last year. (Read more about its nomination here)

• Grupo Netshoes: For all of 2015, mobile visitors to two of Brazil-based Grupo Netshoes’ brands grew 400% over 2014. (Read more about its nomination here)

The finalists for the the Internet Retailer Excellence Awards were selected by panels composed of Internet Retailer editors and industry experts.

Here is a complete list of the finalists in the 13 categories of the 2016 Internet Retailer Excellence Awards:

Emerging Retailer of the Year: Ipsy, Boxed Wholesale, Green Chef Inc., HF Global Inc. Harry’s

E-Retail Growth Award: 123Stores.com, NakedWines.com Inc., Saatva Inc., Wayfair LLC

Web Redesign of the Year: DJO Global/BetterBraces.com, Hickies Inc., Jackthreads.com, LeCreuset.com, OmahaSteaks.com Inc.

E-Retail Marketer of the Year: Dollar Shave Club, Wayfair LLC, Yoox Net-a-Porter Group S.p.A.

Best Marketing Video of the Year: Motorola Mobility LLC, Net-a-Porter Group LLC, Sears Brands LLC/Craftsman

Best Product Video of the Year: Cellular Outfitter, Music & Arts, Native Commerce, OFM LLC, Thos. Baker LLC

B2B E-Commerce Marketer of the Year: Cenveo Inc., Dollar Days International Inc., Edmund Optics Inc.

B2B E-Commerce Website Redesign of the Year: CivicSolar Inc., Ferguson Enterprises Inc., Sustainable Supply Co. LLC, W.W. Grainger Inc.

B2B E-Commerce Player of the Year: CDW Corp., Global Industrial (subsidiary of Systemax Inc.), MSC Industrial Supply Co., Premier Farnell PLC

Mobile Commerce Award: The Home Depot Inc., Netshoes.com, Revolve Clothing, Sephora USA Inc.

Global E-Retailer of the Year: Amazon.com Inc., Huawei Technologies Co. Ltd., Uniqlo Co. Ltd.

Omnichannel Retailer of the Year: Batteries Plus Bulbs LLC, The Neiman Marcus Group Inc., Nordstrom Inc., Target Corp.

Internet Retailer of the Year: Amazon.com Inc., Etsy Inc., Nike Inc., Nordstrom Inc., Wayfair LLC

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