2024 State of American Ecommerce Report
Here’s the 2024 Ecommerce Forecast you’ve been asking for.
The all-new, groundbreaking 2024 State of American Ecommerce Report reveals how the leading U.S.-based online retailers are currently performing in ecommerce and what is expected through 2025. This report is the most comprehensive look at the biggest retailers in ecommerce by industry. Ecommerce sales in the third quarter of 2023 alone accounted for 15.6 percent of total sales. This Report projects future growth in 14 key retail categories.
Digital Commerce 360 ranks the top 2000 online retail companies by web sales in North America annually. Notably, 1,856 are U.S.-based. For the first time, the Digital Commerce 360 research team reports ecommerce by industry, forecasting through 2025. We’ve analyzed these U.S.-based retailers for overall performance, market share, and shopper demographics. We’ve determined the leaders in each category, such as apparel & accessories, food & beverage, sporting goods, home improvement, and more.
WHAT YOU’LL FIND IN THIS REPORT ON THE STATE OF U.S. ECOMMERCE:
- U.S.-based ecommerce projections through 2025
- Historical web sales data on total U.S.-based ecommerce since 2017
- Historical and projected web sales of 14 online shopping categories
- Shopper demographics of 14 online shopping categories
- Pre-and-post pandemic web sales performance in each category
- Top 5 online retailers in each category
WHY YOU NEED THIS REPORT
Retailers want to know what the future of ecommerce will look like in the next few years to stay ahead of the curve and improve customer experience. They need to determine which top ecommerce statistics will apply to them in 2024 to adapt their business and thrive in the years ahead. The 2024 State of American Ecommerce will help retailers:
- Benchmark your growth vs your retail category overall
- Discover what Digital Commerce 360 projects for growth in your category
- Learn about your online category leaders and competition
- Identify your intended audience by category and examine shopper demographics based on gender and age
Technology providers, consultants, and financial companies utilize forecasting to determine future trends and changes in ecommerce. This Report provides new detail and analysis on:
- The fastest-growing industries in ecommerce
- Who are the leaders in each online category
- Industry benchmarking data with historical and projected web sales for each of the 14 online shopping categories
90+ Data-Packed Charts