2017 Online Marketplaces Report
Online Marketplaces Gain Momentum Globally
This report highlights how the global leaders—and the merchants selling on them—are accelerating growth.
Online shopping is increasingly happening via Amazon, Alibaba and other top online marketplaces. In fact, consumers purchased $1.09 trillion worth of goods last year via the 18 largest online marketplaces around the world, a full 44% of all e-commerce sales transacted around the world.
Large online merchants needs to understand the key marketplace operators in each market so they can keep up, and small ones need to know the most effective strategies for selling their wares on these fast-growing channels.
This 54-page report does both. It explores what’s driving growth among the largest marketplace operators, particularly Amazon and Alibaba, as well as among smaller players that are just launching and gaining investor attention. It dives into strategies for reaching consumers across borders, and in China, via online marketplaces and, it lists more than 40 companies that offer services and technology to marketplace sellers. See the table of contents to get a better understanding of what is included in the report.