Raising the bar: AB InBev and ecommerce

To meet the ever-changing needs of its customers, Anheuser-Busch InBev (AB InBev), the world’s largest brewer, turned to VTEX to quickly and cost-effectively implement a global B2B2C marketplace strategy.

Unifying technology across all locations where AB InBev operates allows the global brewer to create a more customer-centric offering, driving brand loyalty and better strategies based on customer insights.

Compliments of VTEX