BigCommerce has rolled out new enterprise-level tools aimed at improving efficiency and revenue growth for B2B merchants.
The ecommerce platform is known for its open SaaS architecture. BigCommerce introduced a Configure-Price-Quote (CPQ) system and enhanced account hierarchy features designed to simplify complex sales processes.
In 2024, 62 of the Top 2000 online retailers used BigCommerce as an ecommerce platform provider. Those 62 retailers combined for more than $3.8 billion in ecommerce sales in 2024. The Top 2000 is Digital Commerce 360’s database ranking the largest online retailers in North America by their annual ecommerce sales.
New BigCommerce enterprise-level tools
The CPQ feature enables sales teams to quickly generate quotes using a mobile-optimized interface, customizable fields, and real-time tax and shipping calculations. It supports both B2B and B2C channels and includes automated quoting options and discount controls. BigCommerce says the goal is to shorten the quote-to-cash cycle and allow sales teams to focus on closing deals rather than managing back-end systems.
Alongside CPQ, BigCommerce is introducing a Multi-Company Account Hierarchy and Advanced Permissioning system. This update supports multi-tier organizational structures, enabling merchants to mirror complex buyer setups. Features include role-based access, bulk invoice payments, and the ability for buyers to manage multiple branches from a single interface.
“These tools let us match account structures to our customers’ needs without adding unnecessary complexity,” said Donald Polansky, senior manager at GlassCraft Door Company, a BigCommerce client.
Partners like Cronix and Bspoq say the features reduce administrative burden and offer tighter ERP integrations, especially for enterprises managing multiple buyer accounts.
BigCommerce’s move reflects a broader trend in ecommerce: building flexibility and scalability into platforms to support enterprise growth. As B2B sellers face increasingly complex digital needs, solutions that reduce manual effort and support dynamic customer structures are becoming essential.
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