SAN FRANCISCO, CA (January 16, 2017) — CoreMedia, a leading platform for content and digital asset management, announced the integration of CoreMedia LiveContext with Salesforce Commerce Cloud (formerly Demandware). Customers of both platforms can now blend rich media and branded content with real-time product data and transactional capabilities to create compelling digital shopping experiences—leading to increased sales and improved customer loyalty.

“This integration represents our commitment to keeping customers on the cutting edge,” said Sören Stamer, CEO of CoreMedia. “The combination of CoreMedia LiveContext and Commerce Cloud will be a powerful new tool for online sellers to maximize their offerings and achieve significant cost savings as well as time-to-market advantages.”

 

Key capabilities include:

•             The ability to augment existing store pages and create new hybrid pages that combine rich media and branded content with product information, inspiration and customer service

•             Advanced digital asset management capabilities and out-of-box support for interactive experiences including shoppable videos, shoppable image maps, editable text on images, slide shows, 360 spinners and more

•             Real-time omni-channel previews, allowing merchants to see exactly what the online shopping experience looks like on any device and across the customer journey

•             All components can be deployed either entirely in the cloud or via an on-premises/cloud hybrid

 

This integration represents the latest for CoreMedia LiveContext, which already includes productized integrations with IBM WebSphere Commerce and SAP Hybris, as well as a reference integration with Magento. As well, CoreMedia can provide custom solutions for virtually any in-house eCommerce system. This expanded capability in the cloud and across hybrid implementations gives online retailers new tools to create compelling, targeted digital shopping experiences faster and more efficiently. CoreMedia is closing the gap between pure eCommerce systems, traditionally focused on the transactional aspects of the buying process, and content-drive brand sites focused on user experience.

 

Availability: CoreMedia LiveContext for Salesforce Commerce Cloud will be available as a cloud solution starting Summer 2017, based on the CoreMedia Cloud offering or as a hybrid of cloud and on-premises components.

 

Demos: Be the first to test drive this new offering at the National Retail Federation (NRF) Big Show, taking place January 15-17 at the Javits Center in New York. Meet with CoreMedia executives, discover the latest innovations in eCommerce content management, and enjoy an espresso or latte from our on-site barista. Register for a live demonstration here: http://bit.ly/2gQkUzx. Or if you’re not attending the show, request a demo by sending an email to [email protected].

About CoreMedia

CoreMedia is a leading content management and digital experience management company that has been powering the online strategies of global enterprises for more than two decades. We help clients reach their target groups at every touchpoint. We seamlessly blend branded content with transactional processes and contextual data in real time, to accelerate time-to-market and boost the productivity of business users. By merging compelling multimedia content with other digital content, CoreMedia transforms cloud or on-premises e-commerce systems, digital marketing and corporate communications into mobile digital experiences – at every point of the customer journey. The result: greater customer activation, stronger loyalty, and higher sales.

Established in 1996, CoreMedia is headquartered in Hamburg, Germany, with offices in San Francisco, Washington DC, London and Singapore. CoreMedia’s clients include a wide range of leading brands, such as the Australian Broadcasting Corporation (ABC), BILD, Boots, Calvin Klein, CLAAS, Continental, Deutsche Bahn, Deutsche Telekom, dm-drogerie markt, DMG Mori Seiki, Deutsche Börse Group, Henkel, Homebase, Office Depot, Telefónica Germany and Tommy Hilfiger.

For more information visit www.coremedia.com

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