The Most Comprehensive Comparison Shopping Engine Makes It Easier for Online Retailers To Increase Sales
NEW YORK October 30, 2006 Pronto.com(TM), an operating business of IAC/InterActiveCorp (NASDAQ: IACI), today launched its Merchant Solutions Center, a suite of self-service tools that make it easier for online merchants to increase sales and promote their products on Pronto.com.
Backed by IAC/InterActiveCorp, which has a worldwide audience of 229 million users, according to September 2006 comScore data, Pronto.com is the most comprehensive comparison-shopping service online. Pronto.com`s all-inclusive shopping index is comprised of 50 million products from more than 50,000 retailers, which is five times the merchants of most leading comparison-shopping sites.
“Consumers shop on Pronto.com because of our comprehensive index of products, said Greg Stevens, Vice President of Sales for Pronto.com. “Merchants can now use our Merchant Solutions Center to take advantage of premium placements throughout Pronto.com and increase exposure for their products.
Pronto.com`s Merchant Solutions Center, located online at http://merchant.pronto.com, was designed to offer merchants control and flexibility over their online marketing campaigns on Pronto.com. Retailers can use the best-of-breed tools to closely monitor their spend levels on Pronto.com and place bids on a category level according to their specific ROI goals. Merchants can easily manage their campaigns with robust reporting tools that track clicks, average CPC, cost, and average position within search results.
About Pronto.com
Pronto.com (www.pronto.com), launched in January 2006, is the Web`s most comprehensive comparison-shopping engine. Thanks to patent pending Web search technology, Pronto.com searches 50,000,000 products from over 50,000 online merchants, which is five times the merchants of most leading comparison-shopping engines. Pronto.com is a wholly owned subsidiary of IAC/InterActiveCorp (NASDAQ: IACI), which operates Ask.com, Citysearch, HSN, LendingTree, Match.com, Ticketmaster and more and has a worldwide online audience of 229 million (September 2006, comScore). Pronto.com has a team of experts in technology, Web search and consumer products working to create a world-class shopping search experience.
About IAC/InterActiveCorp
IAC operates leading and diversified businesses in sectors being transformed by the internet, online and offline… our mission is to harness the power of interactivity to make daily life easier and more productive for people all over the world. To view a full list of the companies of IAC please visit our website at http://iac.com.