2018 Top E‑Commerce Startups

Internet Retailer's first-ever report on the 72 fast-growing companies that launched e-commerce since 2015
  • Exclusive list of the 72 e-retail startups, their 2017 web sales range, growth, and product category
  • Data on conversion rates and average tickets by product category
  • Published Date: February 2018
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2018 Top E-Commerce Startups

There’s still plenty of room for innovation in e-retailing—and these newbies prove it

Amazon dominates online retailing, but that hasn’t closed the door to innovative newcomers that wow consumers with unique products, great service or unheard-of convenience.  A just-released 56-page report from Internet Retailer, The E-Commerce Startups, identifies for the first time 72 retailers that began selling online in 2015 or later; details their 2017 web sales ranges and growth rates and provides data and analysis on how as a group they doubled sales last year.

Some of these e-retail startups include established brands like Canada Goose and Alfred Dunner trying to make up for sagging store sales, and others are brand new companies with unique products like assemble-it-yourself sofa maker Burrow and Ivory Ella, the social media star that’s built a business on Save The Elephants T-shirts. Whatever their origins, many of these newbies are breaking new ground in marketing and customer service, innovations all e-retailers can learn from.

What's Included

  • View this report’s Table of Contents
  • Exclusive list of the 72 e-retail startups, their 2017 web sales range, growth, and product category
  • Breakdown of sales and growth of startups by retailer type plus sales, conversion rates and average tickets by product category
  • Profiles 20 of the top 72 e-retail startups and includes interviews with their top executives
  • Analysis of the 5 attributes that underlie the success of web startups
  • Descriptions of the unique marketing strategies and shopper makeup of e-retail startups
  • A detailed analysis of startup funding and a list of the 10 newbies raising the most funds
  • Exclusive survey of consumer attitudes about shopping at new retail websites
The 72 companies profiled grew

112%

on the web in 2017

Essential Products has raised

$330 million

In venture capital since its founding

The biggest category of newcomers is

Apparel

24 of the 72 companies profiled primarily sell clothing

What you get

The E-Commerce Startups

Data and profiles on 72 fast-growing companies that launched e-commerce since 2015

  • The E-Commerce Startups
  • Exclusive data on 72 companies
  • Report PDF $299

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