Industry / Entertainment

The Latest in Entertainment

Filter By:

How can a social media strategy define a brand?

Large consumer brands take a long-term approach to social media and work to drive engagement on social platforms to build brand awareness, gauge feedback and develop relationships with shoppers.

Ticketmaster launches a Google Instant App

The new technology allows shoppers to quickly select seats in a venue and check out in an app environment, without having to download an app.

Sales of e-books on Amazon grow 73% in September

E-books were the top selling product category in terms of dollar growth, with sales growing by $32 million in September compared to August, new research from pricing vendor One Click Retail finds.