Does ecommerce have a gender diversity problem?
Women have long been underrepresented in top-level executive positions, executive C-suites and boardrooms in ecommerce and retail. In fact, Digital Commerce 360 took a look at the CEO, president and founder roles for the Top 100 retailers we track, in addition to these retailers’ ecommerce executive roles. 87% of CEO, president and founder roles are held by males in the industry compared with 13% of females. The gender disparity is not quite as wide among ecommerce executives, as 40% are female and 60% male. The March special topic issue examines the changing landscape of ecommerce.
Inside the March issue
- “Not your standard reviews” looks at how retailers are finding creative ways to gather and squeeze more out of customer opinions.
- “Shoppers say ‘I do’ to buying more wedding products online” examines why more brides and grooms are purchasing items online for their wedding ceremonies and receptions.
- “Something to talk about: live chat rakes in revenue” looks at how retailers are finding that live chat can drive more value than just customer service.
Compliments of our sponsors: Hawksearch, Melissa, Avalara, ShipStation, FedEx, and e-Spirit
How to Become a Site Member for Free
Gain access to in-depth industry leading analysis to help you drive your business forward faster