O:8:"stdClass":11:{s:7:"version";s:4:"1.11";s:10:"identifier";s:12:"post-1357913";s:8:"language";s:5:"en-US";s:5:"title";s:67:"Sysco-Restaurant Depot deal signals a shift to hybrid B2B ecommerce";s:13:"documentStyle";O:8:"stdClass":1:{s:15:"backgroundColor";s:7:"#fafafa";}s:6:"layout";O:8:"stdClass":4:{s:7:"columns";i:7;s:5:"width";i:1024;s:6:"margin";i:100;s:6:"gutter";i:20;}s:10:"components";a:2:{i:0;O:8:"stdClass":4:{s:4:"role";s:6:"header";s:6:"layout";s:17:"headerPhotoLayout";s:10:"components";a:2:{i:0;O:8:"stdClass":4:{s:4:"role";s:5:"photo";s:6:"layout";s:28:"headerPhotoLayoutWithCaption";s:3:"URL";s:60:"bundle://AdobeStock_281831890_Editorial_Use_Only-scaled.jpeg";s:7:"caption";O:8:"stdClass":3:{s:6:"format";s:4:"html";s:4:"text";s:164:"Executives said the Sysco-Restaurant Depot acquisition deal will create “a nationwide omnichannel food service provider.” | Image credit: wolterke - Adobe Stock";s:9:"textStyle";O:8:"stdClass":1:{s:8:"fontName";s:17:"AvenirNext-Italic";}}}i:1;O:8:"stdClass":4:{s:4:"role";s:7:"caption";s:4:"text";s:164:"Executives said the Sysco-Restaurant Depot acquisition deal will create “a nationwide omnichannel food service provider.” | Image credit: wolterke - Adobe Stock";s:6:"format";s:4:"html";s:9:"textStyle";O:8:"stdClass":5:{s:8:"fontName";s:17:"AvenirNext-Italic";s:8:"fontSize";i:16;s:8:"tracking";i:0;s:10:"lineHeight";i:24;s:9:"textColor";s:7:"#4f4f4f";}}}s:8:"behavior";O:8:"stdClass":2:{s:4:"type";s:8:"parallax";s:6:"factor";d:0.8;}}i:1;O:8:"stdClass":4:{s:4:"role";s:9:"container";s:6:"layout";O:8:"stdClass":3:{s:10:"columnSpan";i:7;s:11:"columnStart";i:0;s:20:"ignoreDocumentMargin";b:1;}s:5:"style";O:8:"stdClass":1:{s:15:"backgroundColor";s:7:"#fafafa";}s:10:"components";a:28:{i:0;O:8:"stdClass":5:{s:4:"role";s:5:"title";s:4:"text";s:67:"Sysco-Restaurant Depot deal signals a shift to hybrid B2B ecommerce";s:6:"format";s:4:"html";s:9:"textStyle";s:13:"default-title";s:6:"layout";s:12:"title-layout";}i:1;O:8:"stdClass":5:{s:4:"role";s:6:"byline";s:4:"text";s:40:"By Mark Brohan | Mar 31, 2026 | 12:42 PM";s:6:"format";s:4:"html";s:9:"textStyle";s:14:"default-byline";s:6:"layout";s:13:"byline-layout";}i:2;O:8:"stdClass":5:{s:4:"role";s:4:"body";s:4:"text";s:234:"

Sysco’s $29.1 billion agreement to acquire Restaurant Depot highlights a broader shift in foodservice distribution toward hybrid B2B ecommerce models that combine digital ordering, physical locations and traditional delivery.

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Executives said the deal will create “a nationwide omnichannel food service provider,” expanding how customers buy based on price, speed and service preferences.

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The transaction brings Sysco’s delivery-based model together with Restaurant Depot’s self-service warehouse format, where customers purchase goods directly and transport them on their own. Restaurant Depot’s model typically offers savings of 15% to 20% compared with delivered products, reflecting lower service costs.

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“The customer will choose which fulfillment option they prefer,” Sysco CEO Kevin Hourican said.

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A central element of the strategy is linking customer activity across delivery and in-store purchasing.

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Sysco plans to use shared data to understand “what the customers are buying in each of the two channels,” enabling the company to track purchasing behavior across both models.

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It expects that visibility to support digital commerce capabilities such as cross-channel promotions, customer-level insights and more targeted product recommendations.

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The company also plans to introduce a “buy more, save more loyalty program” spanning both businesses. It seeks to encourage repeat purchasing within the combined platform.

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The deal reshapes how Sysco acquires and develops customers across segments.

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Restaurant Depot primarily serves smaller, independent restaurants that may not meet delivery minimums. Meanwhile, Sysco’s delivery business focuses on higher-volume accounts requiring more service. Executives said the combined platform allows customers to move between channels as their needs evolve.

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For example, smaller operators may begin with in-store purchasing and transitioning to delivery as they grow. But delivery customers may use warehouse locations for urgent or supplemental purchases.

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Despite the emphasis on digital capabilities, Sysco said it does not plan to fully integrate technology systems across the two businesses.

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Hourican said the company “do[es] not need to do tech integration to achieve procurement synergies” and does not intend to pursue “large tech integration” efforts.

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Restaurant Depot will continue to operate as a separate business segment, deploying digital tools selectively where they provide clear returns. The combined company also expects to expand product availability across channels.

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Sysco offers a broad range of premium and specialty products, while Restaurant Depot focuses on value-tier goods. Executives said the businesses will be able to access each other’s assortments, creating opportunities to broaden product selection and improve merchandising.

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The merger significantly increases Sysco’s scale and financial capacity.

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The company said it expects the transaction to increase:

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Revenue by about 20%.
Adjusted EBITDA by about 45%.
Free cash flow by about 55% on a pro forma basis.

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Restaurant Depot generated approximately $16 billion in revenue and $2 billion in EBITDA in 2025, with a 13% EBITDA margin, according to Sysco.

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Sysco expects that expanded financial base to support continued investment in ecommerce platforms, data infrastructure and digital tools.

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The transaction reflects a broader evolution in B2B ecommerce, where distributors are moving beyond single-channel digital ordering toward integrated commerce models that combine online, in-store and delivery capabilities.

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By linking physical infrastructure with shared data and digital tools, Sysco is positioning the combined business to operate as a more flexible, multichannel platform.

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Sign up for a complimentary subscription to Digital Commerce 360 B2B News. It covers technology and business trends in the growing B2B ecommerce industry. Follow us on LinkedIn, X (formerly Twitter), Facebook and YouTube.

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Sysco-Restaurant Depot deal signals a shift to hybrid B2B ecommerce

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