A Fortune 100 global manufacturer best known for making heavy duty construction equipment that ranges from hydraulic excavators and backhoe loaders to road graders and tractors, has hired a new executive to oversee key aspects of its digital strategy.
Caterpillar Inc., based in Peoria, Ill., and one of the world’s biggest makers of construction and mining equipment with 2017 total sales of about $45.5 billion, has hired Ogi Redzic as vice president for its digital enabled solutions division.
Redzic will oversee Caterpillar’s data analytics group, enterprise data hub, equipment management tools, Cat Connect technologies and customer experience portals. He also will be involved in setting and directing Caterpillar’s e-commerce strategy, although it’s unclear if he is directly responsible for all e-commerce operations. “The division is responsible for delivering on the Caterpillar e-commerce strategy, which includes B2B and retail,” says a company spokesperson.
Redzic, who will report to Caterpillar group president of customer and dealer support Bob De Lange, replaces vice president of global information services Julie Lagacy, the manager running the digitally enabled solutions division on an interim basis.
Redzic comes to Caterpillar with an extensive background in the vehicle and mobile communications industries. Prior to joining Caterpillar, he worked as senior vice president of connected vehicles and mobility services at Renault Nissan Alliance based in Paris.
Redzic also spent multiple years working for mobile technology manufacturer Nokia Corp., including as vice president for automotive for Heed, a subsidiary of Nokia that developed connected navigation, automated/autonomous driving and related products and services for the automotive sector. Redzic has more than 20 years’ experience, including additional positions at Nokia, NAVTEQ, Motorola, PCTEL and at wireless communication startup cyberPIXIE, Caterpillar says.
At Caterpillar Redzic “manages key components of the company’s digital strategy including digital marketing, e-commerce, he Internet of Things and enterprise data platforms,” the company says.
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