B-Stock Solutions says it will use the funds to further develop the online technology platform that retailers and manufacturers use to sell excess goods.

B-Stock Solutions is reaping in the benefits of a strong market for excess merchandise liquidated online.

The Belmont, Calif.-based company recently received $65 million in funds from investment firm Spectrum Equity, bringing its total funding from investors to $73.2 million, B-Stock says.

B-Stock develops and hosts liquidation marketplaces for retailers and manufacturers, including such names as Amazon.com Inc., General Electric, Boise Paper, Essendant, CDW, Macy’s, Walmart, Sears and The Home Depot. Client marketplaces cover several product categories, including apparel, home appliances, automotive, computers, industrial equipment and office supplies. Each marketplace is open only to approved buyers, such as wholesalers and retailers.

In the past 18 months, B-Stock has launched 18 liquidation portals for companies including Best Buy, Lowe’s and Office Depot. This year, B-Stock says it expects its marketplaces to process sales of more than 70 million items for its clients. It says its marketplaces reach hundreds of thousands of business buyers in 130 countries.

B-Stock also provides analytics data applications to help sellers manage product inventory and match supply with demand from buyers. Its ability to help sellers with market data is one reason why Spectrum invested in B-Stock, the investment firm says.

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“As more retailers and manufacturers increasingly focus on reverse logistics and liquidation of excess inventory, the company is well positioned for continued growth, and we are eager to partner with them to help in that process,” says Pete Jensen, managing director of Spectrum Equity.

B-Stock charges a commission based on a percentage of what’s sold on the marketplace, and the percentage charged varies by volume.

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