Businesses that buy from Amazon Business have a new way to receive their orders fast—within two days, that is.
The business-to-business arm of Amazon.com Inc. today launched Business Prime Shipping in the United States and Germany, a program modeled on the online retailer’s popular Amazon Prime expedited shipping program for consumers. As of Sept. 30, Amazon Prime had more than 90 million users in the United States, up 40% from a year earlier, according to researchers Consumer Intelligence Research Partners.
But while individual consumers pay $99 a year for two-day shipping on all orders at no extra charge, business customers who sign up for Business Prime Shipping will pay far less per individual user—as low as $13 or even less per year per person.
The fee schedules start at $499 a year for up to 10 users, which comes out to $49.90 per individual with a 10-member account. For up to 100 users, the annual fee is $1,299, or as low as $12.99 per user, and $10,099 for more than 100 users.
David Karakas, director of procurement for VCA Inc., an operator of animal-care facilities across 43 states, says Business Prime Shipping will help VCA’s veterinary hospitals operate more efficiently and profitably, while freeing up its staff to spend more time servicing clients and their pets, according to a case study Amazon posted on Amazon.com.
In addition to providing Prime participants free two-day shipping on “millions of eligible items,” Business Prime Shipping also gives all employees on a client’s Amazon Business account access to special product promotions under Amazon programs Prime Early Access and Prime Day deals.
Amazon Business, which launched in April 2015 and says it surpassed $1 billion in sales during its first year, said on July 25, 2017, that it had more than 1 million customers and more than 80,000 registered sellers.
Amazon Business, No. 91 in the B2B E-Commerce 300, has operated in Germany since late 2016, when it launched Amazon.de/b2b. Amazon Business also operates in the United Kingdom, India and Japan, but it has not announced any plans for offering its Prime service in those markets.
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