Tailored Brands hires a pair of executives, HelloFresh hires a Radial veteran as its new president of North America and Indochino hires an e‑commerce VP.

Health products retailer GNC Holdings Inc. has hired Ken Martindale as its new CEO.

Martindale joins GNC, No. 187 in the Internet Retailer 2017 Top 500, from drugstore chain Rite Aid Corp., where he was president of Rite Aid Corp. and CEO of Rite Aid Stores. Martindale takes over for interim CEO Bob Moran, who was named to the position following the departure of Michael Archbold.

“Ken is a proven leader with deep retail expertise, intimate knowledge of our business through his years of leadership with our partner, Rite Aid, and a record of success in transforming retail business models,” says GNC board chairman Michael Hines.

In July, GNC reported that online sales declined 5.2% year over year for the first six months of its fiscal 2017, while total sales fell 4.7% year over year. At the end of 2016, GNC unveiled a new pricing initiative called One New GNC, in which the retailer offers the same price on products whether they’re sold online or offline.

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In other e-commerce hiring news:

  • Tailored Brands, No. 112 and parent company of The Men’s Wearhouse, made a pair of executive hires designed to strengthen the ties between its websites and stores. Boris Sherman was named chief technology officer and Frank Hamlin was named chief marketing officer. Sherman spent more than seven years at L Brands Inc. (No. 26), most recently as senior vice president of omnichannel technology. Prior to joining L Brands, he spent three and a half years at office supplies retailer OfficeMax, which was acquired by Office Depot Inc. (No. 13) in a $1.17 billion deal in November 2013. Hamlin, meanwhile, was most recently chief marketing officer at GameStop Corp. (No. 42). “Frank brings us deep digital marketing expertise with proven ability to drive traffic, increase brand engagement and enhance customer loyalty programs,” Tailored Brands CEO Doug Ewert said. “Boris is a strategic leader with more than 20 years of experience driving customer facing technologies that deliver business value.”
  • Target Corp. (No. 20) named Minsok Pak to the newly created position of chief strategy and innovation officer late last month. Pak comes from toy manufacturer The Lego Group (No. 151) where he was senior vice president of Lego Retail, in part overseeing Lego’s e-commerce sites.
  • Custom menswear merchant Indochino Inc. (No. 441) hired Michael MacIntyre back as its vice president of e-commerce and omnichannel strategy. MacIntyre, previously Indochino’s director of marketing, had taken a sabbatical from the company at the beginning of the year before rejoining Indochino early last week.
  • Subscription-based meal-kit service HelloFresh has hired the former president of fulfillment vendor Radial Inc. to lead its North American operations. Tobias Hartmann became president of North America at HelloFresh late last week. Hartmann spent more than four years with Radial, formerly known as eBay Enterprise, eventually becoming president. Before joining eBay Enterprise, Hartmann was managing director of German e-commerce services provider Netrada. In announcing his hiring, HelloFresh co-founder Dominik Richter cited Hartmann’s international experience as being a key reason behind his hiring. “Having him as part of the Global Management Board positions us to pursue both our continued growth in the U.S., as well as accelerate our global expansion,” Richter said.
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