The recently merged e-commerce platform provider MarketLive Inc. and Shopatron, an order-fulfillment software firm, have added a mobile point-of-sale vendor, Fiverun, and renamed the expanded company Kibo.

“Kibo is the highest summit of Mt. Kilimanjaro,” says Kibo CEO Kenneth Frank, who took over as head of the combined firm earlier this month. ”We wanted a name that would signify how we help our customers grow their businesses and achieve their goals.”

Private equity firm Vista Equity Partners, which acquired MarketLive and Shopatron for an undisclosed price in early December, says the acquisition of Fiverun adds a cloud-based, in-store component to the rollup. Vista says it acquired Fiverun on Thursday but didn’t disclose financial details. Fiverun provides software that allows store employees to check customers out on mobile devices so that they don’t have to wait in line at cash registers.

Kibo says it will offer retailers such online applications as web-based merchandising, website content management and design, and distributed order management for omnichannel fulfillment. It also sells integrated search functions and back-end support for warehouse management, shipping, reporting, analytics and customer loyalty programs. Other services include in-store technology for point of sale, dynamic payment processing and store optimization, Kibo says.

Top500Guide.com data shows that MarketLive is the e-commerce platform for 14 retailers in the  Internet Retailer 2015 Top 1000, while Shopatron provides order management software to Modell’s Sporting Goods, No. 728 in the Internet Retailer 2015 Second 500.