2020 showed retailers must continue selling online and expand the ecommerce channels they use. Consumers will always seek convenience.

In a pandemic-fueled year, digital sales for November-December rose at more than triple the year-over-year rate for the 2019 season. More than $1 in $4 spent on retail purchases for the period came from online orders—an astounding jump in digital penetration.

U.S. digital sales grew 36% for the first two weeks of December as consumers hunkered down to finish their holiday shopping at home.

Web retailers and marketplaces are sending messages to consumers warning of shipment delays. Meanwhile the big three carriers say they have made investments to handle the load.

With more consumers shopping online during the 2020 holiday season, in-store foot traffic patterns decrease on keys days.

The delayed Prime Day was so close to the holiday shopping season this year that it gave us a peek into how consumers will shop during the Cyber 5. Here are two key insights.

Sales for merchants using Shopify and BigCommerce ecommerce platforms both grew more than 70% year over year during the five-day stretch from Thanksgiving through Cyber Monday.

U.S. shoppers spent a record $34.36 billion on retail websites over the five-day period from Thanksgiving to Cyber Monday, up from $28.49 billion for the same period last year. Digital revenue missed projections as more shoppers heeded retailer warnings to shop earlier to avoid out-of-stock items or shipping delays and took advantage of pre-Thanksgiving discounts.