Due to the rapid shift to online buying and multi-seller marketplace models, enterprises require a more collaborative vision of an online marketplace versus the traditional commerce model that supports Direct-to-Consumer (DTC), drop-ship, and third-party (3P) fulfillment models.
In this whitepaper from Zaelab and VTEX, learn why and how large distributors, manufacturers and consumer packaged goods enterprises are harnessing online marketplace technology to expand into adjacent product categories, to create better customer experiences, and open new revenue channels.
Compliments of VTEX
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