Many e-commerce technology and service companies are in a good spot at the moment. That’s because online retailers are hungry for their services.
Roughly 85% of online retailers plan to boost their e-commerce technology spending over the next 12 months, according to an Internet Retailer survey of 81 online merchants conducted earlier this year. More than half of those surveyed intend to buy technology from a vendor rather than develop it themselves.
It’s no wonder retailers are investing in e-commerce, as online sales are growing at a rapid clip and it doesn’t look like that momentum will cease anytime soon. In the second quarter of 2017, online retail sales reached $105.10 billion, a 16.3% jump compared to last year, the highest year-over-year increase in online retail sales in five years.
To capitalize on this growth, many retailers are investing in robust versions of proven technologies such as email marketing software and customer relationship management systems. Others are experimenting with new technologies like artificial intelligence to drive sales.
Internet Retailer’s just-released report, The Leading Vendors to the Top 1000, identifies the roughly 179 companies helping to power the top e-commerce sites in North America. The top 10 companies are ranked in each of 30 technology categories, from affiliate marketing services to e-commerce platform technology, by the number of clients they have in the Internet Retailer Top 1000.
Here, for example, are the top 10 email marketing providers, and their number of clients in the Top 1000.
The 90-page PDF report also includes a snapshot of the technologies driving the biggest return on investment, details on what’s new from vendors, and tips to help retailers find a technology match for their business.
Want to hear what the CEO of a top technology vendor has to say? Click to listen to this episode of the Digital Commerce 360 Insights podcast, featuring Magento CEO Mark Lavelle.Favorite