Today’s B2B buyer doesn’t follow a straight path—they jump between ecommerce sites, sales reps, marketplaces, mobile apps, and more. For sellers, that means one thing: if you’re not everywhere your buyer is, you’re losing business.
In this Webinar, we’ll unpack key findings from The State of B2B Omnichannel Best Practices Report and explore how top B2B companies are building unified, data-driven customer experiences across five or more channels. We’ll dive into the logistics, marketing, and technology strategies behind successful omnichannel execution—from personalized content and synchronized sales to real-time inventory and last-mile delivery.
Whether you’re just starting your omnichannel journey or looking to optimize, you’ll leave with practical takeaways to make “selling everywhere” both manageable and profitable.
Key takeaways:
- How leading B2B sellers integrate data across fragmented touchpoints
- Best practices for aligning marketing, sales, and logistics
- Tools and tactics to personalize content and scale service across all channels
- Real-world examples of what omnichannel success looks like in B2B.
Sponsored by:
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