Getting the right product to the right shopper at the right time remains fundamental to retail. But in 2026, how retailers accomplish that is changing rapidly. Artificial intelligence is taking on a growing role in inventory management, fulfillment and the movement of products, while merchants remain under pressure to deliver the savings, convenience and reliable experiences consumers expect.

The 2026 Ecommerce Fulfillment Report looks beyond the AI headlines to examine the real-world strategies and outcomes shaping retail fulfillment today.

This Report combines Digital Commerce 360 reporting on Macy’s, Dollar General and other major retailers with new consumer research from Digital Commerce 360 and Bizrate Insights. Based on a September 2026 survey of 1,042 online shoppers, the findings reveal what consumers prioritize as retailers fine-tune their fulfillment, shipping and delivery strategies.

View the table of contents of contents for full details on what’s included in the Report.
Published October 2026

WHAT’S INCLUDED

20+ Data-Packed Charts
Start visualizing the power of strategies and trends in ecommerce fulfillment and share critical data with your colleagues and clients.

Here’s a sample from the Report:

What You’ll Learn:

• How retailers are applying AI to inventory, fulfillment and product movement
• What 1,042 online shoppers say they want from fulfillment, shipping and delivery
• How major retailers are responding to changing market conditions and competitive pressures
• Where savings and convenience rank among consumers’ ecommerce priorities
• How fulfillment decisions can influence conversion, returns and customer satisfaction
• Where retailers can focus next as they balance efficiency with the experience shoppers expect