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Almost 40 percent of all consumers start their product search on Amazon, and that means that nearly half of online shoppers now use Amazon as a search engine for their shopping.
As retailers in every category try to keep up with the Ecommerce giant, the competition gets fiercer and fiercer. Trying to stand out can feel overwhelming. From alternative pickup and delivery options, to offering additional benefits and incentives to shop with their brand, brands are getting creative to compete effectively.
Download this white paper to learn what it takes to keep up with Amazon’s pace, and even how you can pull ahead through features such as:
- Great customer service
- Effective marketing
- The right assortment
- Value-add loyalty programs
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