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Ecommerce earnings recap: What you missed from JCPenney, Scholastic and more

Ecommerce earnings, JCPenney

The latest ecommerce earnings results are out from retailers in Digital Commerce 360’s Top 1000 Database. JCPenney managed to reduce losses from a year ago, even as net sales fell 8.0% in its most recent quarter. Meanwhile, Scholastic sounded upbeat on digital opportunities, yet still recorded a 3.2% decrease year over year in revenue. Read more ecommerce earnings coverage here.

Parentheses indicate the merchant’s ranking in the Top 1000, unless otherwise stated. The database ranks North America’s largest ecommerce retailers by their annual web sales.

This week’s ecommerce earnings takeaways

JCPenney (No. 38)

Q3 2024: Penney Intermediate Holdings LLC reported that net sales declined 8.0% year over year to $1.4 billion in its third fiscal quarter ended Nov. 2. JCPenney saw its net loss shrink by 43.3% from a year earlier to $17 million. In the meantime, the retailer’s report for the quarter showed that rewards program signups increased 25% year over year.

JCPenney hopes to see its “Really Big Deal” promotions launched in September for Thursday Night Football result in 2 million new customers, thanks to partnerships with celebrities including Shaquille O’Neal, Gabrielle Union, Walker Hays, Martha Stewart and Jenny Martinez.

Nike, Inc. (No. 9)

Q2 2025: Nike, Inc. recorded a revenue drop of 7.7% year over year to $12.4 billion during its second fiscal quarter ended Nov. 30. That was accompanied by a 13% drop in Nike Direct revenue over the same period.

Read more on Nike’s ecommerce earnings here.

Scholastic Corporation (No. 106)

Q2 2025: Scholastic Corporation reported a revenue decrease of 3.2% year over year to $544.6 million in its second fiscal quarter that ended Nov. 30. The retailer and publisher cited “timing-related factors” in its Children’s Book Publishing and Distribution segment, but shared investments that it is making in the distribution of its media properties.

“We executed on an integrated development and production slate, including digital-first growth opportunities, and expanded the reach and monetization of Scholastic IP on advertising-supported platforms leveraging 9 Story’s distribution capabilities,” said Peter Warwick, president and chief executive officer at Scholastic.

In addition, the company sees YouTube as a continuing opportunity to reach young audiences while exploring other channels.

“Last quarter, we added to our content available on digital platforms, including classic Scholastic franchises such as Goosebumps, which is driving increased viewership and revenues,” Warwick explained on Scholastic’s earnings call. “In summary, we remain very optimistic about Scholastic’s long-term opportunity to build and grow beloved Children’s franchises on page and on-screen, supported by our integrated Scholastic Entertainment team, which is nimbly navigating a dynamic entertainment sector.”

Other recent ecommerce earnings results

Alibaba Group Holding Limited

Q2 2025: Alibaba reported revenue of $33.7 billion. That’s a 5% year-over-year increase, and a net income of $6.32 billion.

“Alibaba’s international digital commerce revenue growth remained robust, while cloud revenue, excluding our consolidated subsidiaries, grew steadily, supported by an increasing contribution from AI products,” CEO Eddie Wu shared with analysts. “We’ve enhanced operational efficiency, strengthened monetization capabilities, and improved the performance of our loss-making businesses across segments.”

Alibaba owns the world’s two largest online marketplaces by gross merchandise value (GMV), Taobao and Tmall. Taobao ranks No. 1 in the Global Online Marketplaces Database, Digital Commerce 360’s ranking of the largest such marketplaces by GMV. Tmall ranks No. 2. Both platforms operate in China and primarily serve the Chinese market. Among Alibaba’s other marketplaces is the global B2B marketplace Alibaba.com.

Read more on Alibaba’s ecommerce earnings here.

Amazon.com, Inc. (No. 1)

Q3 2024: Amazon.com, Inc. reported an 11% increase in net sales, reaching $158.9 billion for its fiscal third quarter ended Sept. 30. That’s up from $143.1 billion in Q3 2023. Operating income grew year over year to $17.4 billion from $11.2 billion. Meanwhile, net income increased to $15.3 billion, compared to $9.9 billion in Q3 2023.

During the Q3 earnings call, CEO Andy Jassy said Amazon’s Stores business saw a 9% year-over-year sales increase in North America. Sales were also up 12% internationally.

“At a time when consumers are being careful about how much they spend, we’re continuing to lower prices and ship even more quickly, and we can see this resonating with customers as our unit growth continues to be strong and outpace even our revenue growth,” Jassy said.

On the technology front, Amazon introduced AI-driven features to help improve both customer and seller experiences. This included the expansion of Rufus, its generative AI shopping assistant, to international markets such as Canada and the U.K. The company also launched AI Shopping Guides to simplify product research by merging category insights with its catalog. For sellers, it unveiled Project Amelia, offering tailored business insights to boost productivity.

Ahead of the holiday season, Amazon plans to hire 250,000 U.S. employees. CEO Andy Jassy highlighted major upcoming initiatives. Those included “tens of millions of deals,” an NFL Black Friday game, and more than 100 new cloud and AI features.

Read more on Amazon’s ecommerce earnings here.

Costco Wholesale Corp. (No. 7)

Q1 2025: Costco Wholesale Corp. said net sales grew 7.5% year over year to $61.o billion in its first fiscal quarter that ended Nov. 24. Gary Millerchip, the chief financial officer at Costco, said that hardware, sporting goods, home furnishings and gift cards each saw double-digit ecommerce sales increases from a year earlier.

Read more on Costco’s ecommerce earnings here.

GameStop Corp. (No. 35)

Q3 2024: GameStop Corp. recorded a 20.2% year-over-year drop in net sales to $860.3 million in its third fiscal quarter ended Nov. 2. Nevertheless, the company did see net income of $17.4 million for the quarter, an improvement from the net loss of $3.1 million that it saw a year earlier.

The retailer did not hold a conference call to discuss the third quarter’s results.

The Home Depot, Inc. (No. 4)

Q3 2024: The Home Depot Inc. reported $40.22 billion in net sales for its fiscal third quarter ended Oct. 27, 2024. That’s up 6.6% from $37.71 billion during the same period in 2023. However, sales declined from $43.2 billion in the previous quarter.

The home improvement retailer saw online sales grow 4% year over year, with nearly half of all online orders fulfilled through stores, said Billy Bastek, executive vice president of merchandising, during the company’s earnings call.

The Home Depot Inc. ranks No. 4 in the Top 1000 Database, Digital Commerce 360’s ranking of the largest online retailers in North America. It’s also the top-ranked retailer in the Top 1000’s Hardware & Home Improvement category. Digital Commerce 360 projects that Home Depot’s web sales in 2024 will reach $23.6 billion. That would be 4.5% growth over its 2023 online sales.

Read more on Home Depot’s ecommerce earnings here.

The Lovesac Company (No. 390)

Q3 2025: The Lovesac Company said net sales fell 7.8% year over year to $91.0 million during its third fiscal quarter that ended Nov. 3. Shawn Nelson, the CEO, pointed to some successes as the company has worked on its innovation pipeline and new releases during challenging times.

“Near-term headwinds for our category clearly persisted through the pre-election period,” Nelson stated during the furniture retailer’s earnings call. “However, we gained market share and strengthened our competitive position through our relentless focus on product innovation and operational excellence.”

Lovesac noted in its results that online sales were up 12.1% year over year as omnichannel sales dropped 8.3%.

Macy’s, Inc. (No. 17)

Q3 2024: Macy’s, Inc. reported net sales decreased 2.4% to $4.7 billion during its third fiscal quarter that ended Nov. 2. The retailer cited “weakness in Macy’s non-First 50 locations as well as its digital channel and cold weather categories” as issues during the quarter, even as Macy’s First 50 locations, Bloomingdale’s and Bluemercury all saw sales growth.

Macy’s also delivered an update on its investigation of intentionally misreported expenses that led to a delayed release of this quarter’s results.

“As a result of the independent investigation and forensic analysis, the company identified that a single employee with responsibility for small package delivery expense accounting intentionally made erroneous accounting accrual entries to hide approximately $151 million of cumulative delivery expenses from the fourth quarter of 2021 through the third quarter of 2024,” the statement from Macy’s read. “As previously communicated, the investigation determined that this matter had no impact on the company’s reported net cash flows, inventories or vendor payments.”

Stitch Fix, Inc. (No. 76)

Q1 2025: Stitch Fix, Inc. said net revenue dropped 12.6% year over year to $318.8 million in its first fiscal quarter ended Nov. 2. Matt Baer, chief executive officer at Stitch Fix, said during the company’s earnings call that the results were still above expectations as Stitch Fix has been focused on improving “inventory by building best-in-class strategies for buying, assortment planning, and allocation.” He noted that these efforts have included adding new brands and “investment in newness” to improve its clothing recommendations.

“I’m pleased with our strong start to the fiscal year and believe our progress this quarter further demonstrates we have the right strategy in place to return to growth,” Baer stated. “We are investing and innovating in our client experience, leveraging our AI and data science leadership, as well as our team of expert stylists to provide more reasons for clients to come back to Stitch Fix as their go-to for all apparel and accessories needs.”

Target Corporation (No. 5)

Q3 2024: Target Corporation recorded a 0.9% increase in total sales year over year, reaching $25.2 billion in its fiscal third quarter ended Nov. 2.

Meanwhile, online sales were up 10.8% year over year as same-day delivery grew nearly 20%. Read more on Target’s ecommerce earnings here.

Ecommerce earnings calendar

Here’s when other ecommerce earnings are scheduled to report this quarter:

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