Rainbow Apparel says the biggest challenge in ecommerce fraud is allowing legitimate orders through
Mary Meisenzahl
Distinguishing legitimate orders from fraudulent ones is a major problem in ecommerce, says David Cost, vice president of ecommerce and marketing at Rainbow Apparel. The clothing retailer has used anti-fraud software Signifyd for about two years. Cost says it’s been key to accepting the right orders. Rainbow Shops rank No. 710 in the Top 1000. The database […]