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Amazon targets rival Shopify with a new ‘Buy with Prime’ service

Amazon targets rival Shopify with a new ‘Buy with Prime’ service

Amazon.com Inc. (No. 1 in the 2022 Digital Commerce 360 Top 1000) said it would let merchants sell products they list with the ecommerce giant directly from their own websites as part of a move to blunt the momentum of fast-growing competitor Shopify Inc. The new “Buy with Prime” feature combines Amazon’s payments and fulfillment services. […]

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