Nestlé S.A., one of the world’s biggest food and beverage companies and a well-known consumer brand manufacturer, is doubling down on ecommerce. Today, ecommerce, which includes direct-to-consumer and business-to-business-to-consumer (B2B2C) online sales, represents about 13% ($11.93 billion) of the company’s total annual sales of $91.80 billion, Nestlé says. But in as soon as four years, […]
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