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How David’s Bridal aims to win the wedding boom

David's Bridal bankruptcy

(Bloomberg)—The pandemic hammered the wedding industry, but David’s Bridal survived, and now the chain is devising how to win next year’s boom. All the postponements during the COVID-19 era mean that 2022 is expected to have 2.5 million nuptials, which would be the most in nearly four decades, according to The Wedding Report, a research firm. […]

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