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Sephora takes foundation-matching technology a step further

Sephora takes foundation-matching technology a step further

Sephora takes foundation-matching technology a step further

Cosmetics retailer Sephora’s Color iQ technology first launched in 2012. A Sephora associate uses a handheld device to scan a shoppers’ face and neck at a Sephora retail location to help them determine the best foundations, concealers and tinted moisturizer for their skin tone. However, it was limited in what it could match. But Sephora has […]

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