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How the trade war built Shein, China’s first global fashion giant

(Bloomberg)—On May 17, Shein—pronounced “she-in”—ended Amazon’s 152-day streak as the most downloaded shopping app in the U.S., a remarkable feat for any seven-year-old clothing brand, let alone one most Americans over 30 still haven’t heard of. The kids, though, are all over it. As with so many online phenomena, Gen Z and young millennial shoppers have […]

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