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Roundup: Bloomreach expands into automated marketing with acquisition

Bloomreach, a vendor providing search and content management systems to ecommerce retailers, raised $150 million from investment firm Sixth Street Growth. The funding, which gives Bloomreach a valuation of $900 million, is part of the company’s push to expand its current services. Additionally, Bloomreach acquired Exponea, a marketing automation platform that also houses customer data. The […]

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