Site icon Digital Commerce 360

Personalization is a top area of focus for retailers optimizing conversion

Retailers reveal that a focus on ecommerce personalization is one of the most important tactics in 2020 when it comes to technology initiatives.

Insights within this infographic are pulled from data from personalization platform provider Reflektion’s 2020 Annual Ecommerce Personalization Report, ecommerce platform provider Kibo’s Rise of Personalized Commerce Study and a survey of 105 retailers from Digital Commerce 360 in February 2020. The Reflektion study included responses from 165 professionals, and the Kibo study included 400. Favorite

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