How giftware brand Demdaco took control of its prices on Amazon
Don Davis
When Marisa Lytle arrived at gift manufacturer Demdaco in 2017, she found that the brand was doing big business selling its products to Amazon.com Inc. That was the good news. The bad news was that the 15,000 mom-and-pop gift shops that sell Demdaco products were complaining about Amazon undercutting their prices. The problem was that […]