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Omnichannel helps boost Ulta’s ecommerce nearly 30% in 2019

Thanks to its omnichannel efforts, cosmetics retailer Ulta Beauty Inc. grew its online sales 20-30% for the full fiscal year 2019 ended Feb. 1. The retailer did not reveal exact sales numbers for ecommerce. “Our enhanced omnichannel capabilities, combined with our merchandise exclusives, cross-category marketing events and great execution by our store teams, enabled us […]

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