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How Singles Day shaped digitally native jewelry retailer Luca + Danni’s holiday messaging

Digitally native jewelry retailer Luca + Danni generated record sales on Nov. 11, which is both the ecommerce sales event Singles Day and Veterans Day. The retailer declined to share specific figures. Alibaba Group Holding Ltd. invented the Singles Day shopping event in 2009 to encourage consumers who were not in a relationship to embrace […]

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