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Online holiday sales expected to jump 11%-14%, several firms estimate

Retailers offering buy online, pick up in store options will see a 28% higher share of their total revenue for the holiday shopping season coming from the last five days leading up to Christmas, according to Salesforce.

Holiday retail projections are flooding in, with several big firms announcing upbeat forecasts despite a volatile economy, a contentious political climate and fewer shopping days between Thanksgiving and Christmas. Online seasonal sales in the United States are expected to jump 13% to $136 billion for November through December this year, according to a Salesforce analysis. Forrester […]

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