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Beverage startup Iris Nova starts selling third-party brands

Iris Nova Ltd., a beverage startup that sells directly to consumers via text messages, has for the first time added third-party brands to its platform. The retailer announced Tuesday at the Groceryshop conference in Las Vegas that four new brands join Iris Nova’s own Dirty Lemon beverage brand: Minna, brewed sparkling tea with no added sugar or sweeteners. […]

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