82% of US households have an Amazon Prime membership
April Berthene
Amazon.com Inc. has 105 million members in its Prime loyalty program, according to new estimates from Consumer Intelligence Research Partners (CIRP). This is 4 million more U.S. consumers than CIRP’s membership estimate in January. Prime members are roughly 57% of Amazon shoppers, according to CIRP. Amazon does not disclose how many Prime members it has by […]