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IRCE: Nectar Sleep to sell in 2,500 stores by the end of 2019

Resident, the recently formed parent company of the digitally native Nectar Sleep mattress brand, is embracing store-based retailers in a big way in a bid to win over the roughly 70% of mattress buyers who still make their purchases in stores. Nectar Sleep began selling mattresses in stores in January 2019, starting with a rollout […]

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