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The new affiliate model for online retailers

The new affiliate model for online retailers

Le Tote’s attitude toward its affiliate marketing program is the more the merrier. The apparel and accessories rental service has about 400 affiliates in its rapidly growing network, says Jillian Scott, Le Tote’s digital marketing manager for acquisition and retention. Those affiliates drive about 20% of LeTote.com’s traffic and sales. “The more publishers you have […]

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