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Omnichannel fulfillment isn’t easy

While consumers’ fulfillment and delivery expectations are increasing, many leading e-retailers are not offering a full menu of options. Among the Internet Retailer 2018 Top 1000 e-retailers, just 57 fulfill online orders by shipping inventory directly from their stores. Much more common—but still not universal—are in-store pickup and returns of online orders. Nearly half (45.7%) of […]

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