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Do traditional retail sales holidays still matter?

Do traditional retail sales holidays still matter?

To paraphrase pop artist Andy Warhol, in the future, every retailer—or at least large ones with significant scale—could have its own online sales holiday. After all, e-commerce helps retailers untether from traditional sales events tied to major holidays. In the latest example, Wayfair Inc. on April 25 launched Way Day, a sale that promised discounts […]

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