“As consumers shift online, we have to get our fair share,” says Mark Smucker, CEO of J.M. Smucker Co. Consumer packaged goods manufacturer J.M. Smucker—the company behind Smucker jams, Jif peanut butter and Folgers coffee—gets most of its sales through stores, but e-commerce is growing. Smucker says online sales currently account for about 3% of […]
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