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Text messages fuel beauty retailer Kopari’s mobile growth

Text messages cut through the clutter, says Shannon Murphy, customer retention manager at cosmetics retailer Kopari. Kopari, which sells organic coconut-based beauty products, launched its e-commerce site KopariBeauty.com at the end of 2015. Kopari also sells its products at several retail stores and websites including Sephora USA Inc. (No. 136 in the Internet Retailer 2017 Top […]

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