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The number of shoppers clicking from social networks to Wayfair more than tripled last year

5.00% of the consumers who arrived at Wayfair.com last year clicked to the home furnishings giant’s e-commerce site from a social network. That’s more than double the percentage, 2.45%, who arrived at the site from a social network in 2016. Moreover, that doubling of social networks’ share of Wayfair’s traffic came at a time when Wayfair’s monthly […]

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