Site icon Digital Commerce 360

Young consumers drive heavy mobile shopping over the Thanksgiving period

More consumers shopped online than in bricks-and-mortar stores over the five-day period from Thanksgiving through Cyber Monday, and many shoppers, especially younger ones, researched and bought on their smartphones, according to data released today by the National Retail Federation. Based on a survey of 3,242 consumers conducted Saturday and Sunday by Prosper Insights & Analytics, […]

Exit mobile version