Site icon Digital Commerce 360

Black Friday mobile sales hit record highs, driving more than 46% of revenue

Black Friday mobile sales hit record highs

During Black Friday’s first 10 hours, shoppers made more than $640 million in online purchases, Adobe’s data suggests. By 10 a.m. Eastern time, web spending was 18.4% higher than last year. A record 46.2% of spending came from mobile devices, 34.4% from smartphones and 11.8% from tablets. Mobile devices accounted for 61.1% of visits to retail […]

Exit mobile version