Case study: How a luxury fashion retailer boosts site conversion by 400% with better personalization
Katie Evans
With 5 million monthly site visitors and more than 600 brands sold on its site, luxury fashion retailer Luisaviaroma has a broad selection of products to offer to a huge base of potential buyers. To better display content personalized to each specific shopper, the retailer in 2012 began using marketing technology company Emarsys to send […]