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Retailers need to prepare for a longer, more complex holiday shopping season

Retailers need to prepare for a longer, more complex holiday shopping season

The holiday season keeps starting earlier and growing more complex for online retailers. For instance last year, for the first time ever, online sales hit $1 billion or more on 29 out of 30 days in November, according to Adobe Digital. Those sales aren’t just coming from desktops—30% of all online sales were on mobile […]

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