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97% of US online shoppers browse on marketplaces

For many retailers, selling on online marketplaces should be a part of their e-commerce strategies. That’s because, increasingly, more consumers, particularly millennials, are starting their searches and ultimately buying on those platforms, Louis DeJianne, director of marketing at UPS, said at the Internet Retailer Conference and Exhibition on Wednesday. It’s no secret that Amazon.com Inc. […]

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